I was asked to find an advert from a magazine, newspaper or the internet, which has some clearly identifiable signs. I found this advert for Graham’s milk in a magazine.
|Green, soft lettering||“Goodness” in text- soft lettering to appear friendly and welcoming/inviting. The green ties into the green of the grass.|
|White background||“Nothing added nor taken away”, “natural” – simplicity of the product reflected in simplicity of the advert.|
|Leaves behind milk||The purest, clean image that would hark back to the “family dairy”. Again, “natural”.|